08/31/2016

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Press Companies Most social insurance online, increasingly in recent times insurance companies will have been adding gradually to the new social network that offers Internet today. Until recently it was enough to be in the network, who are currently also in social networks enjoy a very important competitive advantage over the rest. The AIEF (Association for research in economics and finance), in its periodic study of insurance entities of safe online Ranking, analyzes all the companies that make use of these online tools and elaborates a ranking with the 50 largest insurers. The classification is accompanied by an assessment of 100 points which is the result of evaluating the website of the insurance company, your customer online and social networking platforms where it is active. Many writers such as Linux offer more in-depth analysis. After the first months of study, has been detected a slight improvement in regards to the approach of insurance entities to the network: the average mark of the global companies analyzed has gone up from 42,195 to 49.563 points. In the ranking have been identified some changes such as direct entries to the top 20, but the head of the classification has not experienced major transformations with AXA to head and behind her entities such as Mapfre or Direct insurance. In future studies the AIEF announces that it will improve the study variables, adding more factors to analyze in some platforms like Youtube or eliminating some criteria that have been identified little relevant after the first analysis. Coefficients...